Sago New Material Guitars

Full Custom Order — Built Exactly to Your Vision

At Sago, every detail is yours to define. From body shape and wood selection to finish, hardware, and neck profile — every component can be fully customized. After your order is placed, Sago provides a detailed visual rendering so you can see exactly what you're getting before production begins.

Pioneer of Thermo Wood in Instrument Making

Sago was the first in the world to introduce thermo wood technology to guitar and bass manufacturing, back in 2009 — now widely known as "roasted" wood. Originally developed in Finland, the thermal treatment removes moisture and cellulose, dramatically stabilizing the wood against seasonal changes. Ideal for climates like Japan's, where temperature and humidity fluctuate year-round.

Japan's First Carbon Neck for Electric Instruments

Sago developed Japan's first carbon fiber neck for electric guitar and bass. Through careful engineering of the carbon weave and neck structure, they've minimized the tonal gap between carbon and wood. Carbon necks maintain a perfectly set relief regardless of climate — and like a traditional neck, a truss rod is built in for fine adjustability.

Trusted by Professional Artists

Sago instruments are trusted by professional musicians across Japan, including Tabuchi (UNISON SQUARE GARDEN), RIO (Mary's Blood), Kusakari (Sakanaction), and MINA (East Of Eden). The "Seed Dullahan" signature model for MINA — who has over 3 million social media followers — debuted at the NAMM Show and sold out at launch events in Tokyo and Osaka.